What chiropractors are doing right now to dominate their area, get a
continuous flow of new patients, and establish themselves as THE
Authority in their area…
Chiropractic marketing in 2010 and beyond, is drastically different
than the last few years and will continue to evolve in this new digital
age of hand held internet pda devices, widespread massive internet
growth and print newspaper and yellow page advertising that is falling
by the wayside.
You may not want to accept the fact that the internet
has grown to be a part of most households in the civilized world and
will continue to grow exponentially, but the fact is, you have no
choice…adapt and get new patients where they are looking or ignore the
internet and suffer low new patient volume and income.
So what are
you doing to get all these new patients that are searching for a
chiropractor online? If your answer is …”I have a really nice website”
then you are in for a rude awakening.
Chiropractors who don’t
understand chiropractic internet marketing don’t realize that even if
you have the best most advanced or pretty or cool website, doesn’t mean a
thing. If you are not on page one of google when a prospective patient
is searching online for a chiropractor in your town, you don’t even
exist. They will never find your website or you.
So how do YOU get
your website on page one of google? Wrong question..That isn’t good
enough to get your website on page one…there are 9 other website
listings, up to 10 local google business listing and a whole barrage of
paid advertisements down the side of the page.
To get noticed, you
must be on googles front page MULTIPLE times. Think about it…you’re
scanning the first page of google after typing in “chiropractor your
town” and you see a bunch of listings for chiropractors in your town who
are trying to do the chiropractic internet marketing thing and you are
trying to pick one.
How will you choose? The first one on the page? The doc with a cool website name?
Imagine
this…Chiropractic internet marketing at it’s best..You see one
particular doctor is mentioned 4 times on page one. You see Dr. John Q.
Public, then you see him below that, and below that, and below that…4
times on the first page when all the other doctors appear only once.
What
are you thinking now? Of course, “who is this dr. who is all over the
page?” and yes..you will click on one of those to see why this doctor IS
all over the page and/or maybe you thought “wow, this doctor is
mentioned all over the place…he/she must be good!” and CLICK! They are
now on that doctor’s website!
So, the bottom line is..you have to
have your clinic website on page one, preferably at the top. You must
also have multiple listings or entries about YOU to become THE Authority
that everyone trusts and wants to see. You must continually update and
work to maintain page one listings IF you can ever even get on page one.
That
is where my company Dr. James Martin International comes in to save the
day to do your chiropractic internet marketing…I have been trained by
the best of the best in internet marketing…from internet experts quietly
making 7 figure incomes online due to their internet domination skills.
My
team, and yes you need a team of people doing your chiropractic
internet marketing to get you on page one AND to continually update and
optimize each listing to keep it from falling off page one.
For a
great example of how this works…bookmark this page and then search
google for Dr. James Martin Brentwood and you will see I own like 3
pages of google! Now search back pain brentwood ca or leg pain brentwood
ca and see that I own A LOT if not most of the page.
If you would
like more information on how you can own the internet in your area and
get the lions share of all the new patients looking online for a
chiropractor call Dr. Martin at 925-234-8551 or visit
http://www.drjamesmartininternational.com or email directly to
docmartin@cnsdoctor.com.